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Noam Kostucki


Coach and Creator

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Noam Kostucki


Coach and Creator

I was an awkward kid. I didn't fit is so I changed school 5 times. I spent most of my life trying to please others, and be the kind of person I believed everyone else wanted me to be. I wasn't happy and I struggled to get what I want. Everything changed when I started changing.

I spent the last 10 years creating the life I dreamed of. I make a living doing what I love, and despite the hard work it feels like there is an effortlessness to my successes. I have grown the courage to say what I really feel and I have learned the skill of allowing myself to be deeply happy. I feel like I am more myself now than I ever was before. I am now surrounded by people I love and who love me. 

Every day, I create diligently, patiently and persistently to elevate every aspect of my life to an art form. When I coach someone to create masterpieces, I get a great sense of fulfillment from coaching because I am privileged to guide someone through the creation of what is most important to them. When I create my own pieces, I get the joy of expressing myself into the world and I love to learn from how people interact with what I created.

My Coaching and Creations in 8 bullet points :

  1. In the last decade, I've engaged with over 25,000 people in 15 countries through training, coaching and keynote speeches 
  2. I spoke at Harvard, the London School of Economics, TEDx twice, at 80+ international conferences for executives and entrepreneurs
  3. I received the UK Business Speaker of the Year Award 2011 runner up
  4. I wrote 3 books, the 1st is now required reading at the Fashion Institute of Technology
  5. I have been featured in more than 60 articles including in The Guardian, Inc and Stanford Technology Venture Program
  6. I've had 4 photo exhibition including one at the European Commission’s Innovation Conference
  7. I got my judo black belt and the silver medal for the Junior Brussels Championship at 16
  8. I have created a life in which I can travel for extensive periods of time to different countries (35+) to experience life with locals

To find more about my creation in photography, writing and videos click here to visit my about.me page. I also love cooking, I am an avid reader and I play GO, the only game for which humans still have the upper hand on computers.

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The 3 books I wrote


"This book really helped me when I was starting my own company" Dominika

The 3 books I wrote


"This book really helped me when I was starting my own company" Dominika

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You are Your Brand!

Everything you know about branding but never thought applied to you

Since summer 2014, this book is now required reading for the newest course on digital literacy at the Fashion Institute of Technology in New York.

You are what you share. It's not about who you know, it's about who knows you. This is a guidebook to turn everything you know about branding into a useful tool to achieve success through building a powerful personal brand. When you have credibility and people trust you, doors open. If you are looking for investment for your start-up, your brand is one of your most precious assets. If you're looking for a new job, your brand is your key to get the job you really want. A good brand is the reflection of who you truly are presented in a way that resonates with others.

What difference would it make for you if you had a powerful personal brand?

Get the Paperback of "Your are Your Brand!" here.


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Compendium of Business Beliefs

How perception and  beliefs affect business decisions.

The way you see the world is not how the world really is. Perception is not reality. You take important decisions every day and you'd like to believe you are making the right choices.

Two CEOs who have achieved the same level of success can take opposite decisions. You see competing business use opposite strategies to achieve the same results.

How do you know that you take the best decisions when it comes to your business?

Get this book to save yourself reading 25+ books because I summarized the most useful tools I have learned in this compendium. Each business belief has a description, links to the originator of this business belief as well as giving you a life is positive and negative side effects for each business belief.

What do you believe about business?

Get the Hardback of "Compendium of Business Beliefs" here. 


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Seek to Keep

How to find the best mentors and keep them 

I have been blessed to have met inspiring people who guided my journey: simultaneously challenging and encouraging me to grow and achieve more.

In this workbook, you will find stories, questions and exercises to guide you find the best mentors and keep them. As you read the book, you will go through a journey of your own. You will find 10+ hours of self reflection, 80+ questions and exercises, as well as 20+ exclusive interviews. We have interviewed people who have been successful in their fields thanks to mentors who guided them, and who now mentor others. They give you their perspective from both sides of the fence.

50% of Beta Readers found a mentor within 6 months: get this book to find the mentors you are looking for.

Get "Seek to Keep" here. 

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Public Speaking


"Noam speaks of entrepreneurship like Michaelangelo spoke of sculpture" - Ian Randolph

Public Speaking


"Noam speaks of entrepreneurship like Michaelangelo spoke of sculpture" - Ian Randolph

I speak about three main topics:

1. How to turn your business into an extension of who you are - Your work is an expression of who you are. Learn to make your work / business an extension of your personality.

2. How to turn your life into a masterpiece - The way you live is an expression of who you are. Learn to make your lifestyle an extension of your personality.

3. The success of failure - Why failing more often will lead you to success

If you want to book me for a talk, get in touch to tell me more about your event and the reason you want a keynote speaker: what do you want to achieve with this talk? 

TEDx Warwick - Making Money from Doing Good

UK Business Speaker of the Year 2011 runner up

TEDx Warsaw - When Selfishness is the Best Reason to Cooperate

Interview with the President of France Television (English Subtitles)

You are Your Brand! Everything you know about marketing but never thought applied to you.

How to Lead a 21st Century Organization

Social Innovation Conference, Paris (French)

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Who Influences Me


If I have seen further it is by standing on the shoulders of Giants - Isaac Newton

Who Influences Me


If I have seen further it is by standing on the shoulders of Giants - Isaac Newton

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Paul Arden

Paul Arden was the creative director for Saatchi and Saatchi at the height of their advertising might, and an influential author of several books on advertising and motivation including "Whatever You Think, Think The Opposite" and "It's Not How Good You Are, It's How Good You Want To Be".  


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Simon Sinek

Simon Sinek teaches leaders and organizations how to inspire people. His first TEDx Talk, "How Great Leaders Inspire Action," is the 19th most viewed video on TED.com. His book on the same subject, "Start With Why: How Great Leaders Inspire Everyone to Take Action," delves into a naturally occurring pattern, grounded in the biology of human decision-making, that explains why we are inspired by some people, leaders, messages and organizations over others.  


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Dee Hock

Dee Hock  is the founder and former CEO of the VISA credit card association. In 1968, Hock convinced Bank of America to give up ownership and control of their BankAmericard credit card program. The new company, called National BankAmerica, was a non-stock membership corporation equally owned by its member banks. The name was changed to VISA in 1976 and was the first organisation to turn over $1 trillion. 


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Ricardo Semler

Ricardo Semler,  is the CEO and majority owner of Semco SA, a Brazilian company best known for its radical form of industrial democracy and corporate re-engineering. Under his leadership, the company's revenue has grown from $4 million in 1982 to $212 million in 2003 and his innovative business management policies have attracted widespread interest from all around the world.  


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Arie de Geus

Arie de Geus spent 38 years on three continents as a line manager at Royal Dutch Shell, and finished his career as the Corporate Planning Director in charge of business and scenario planning.  His 1988 Harvard Business Review article, "Planning as Learning", established him as a leading expert in organisational learning.  Arie de Geus has been a Visiting Fellow at London Business School and adviser to many governments and private institutions.


Seth Godin

"Seth Godin may be the ultimate entrepreneur for the Information Age," Mary Kuntz wrote in Business Week nearly a decade ago. "Instead of widgets or car parts, he specializes in ideas - usually, but not always, his own." In fact, he's as focused on spreading ideas as he is on the ideas themselves. Watch his talk here. 


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David McCandless

David McCandless makes infographics; simple, elegant ways to see information that might be too complex or too big, small, abstract or scattered to otherwise be grasped. In his new book, Information Is Beautiful, McCandless and his cadre of info designers take a spin through the world of visualized data, from hard stats on politics and climate to trends in pop music. Watch more about David here. 

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What people say


Testimonials

What people say


Testimonials

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In The Media


In The Media


Over 85 MEdia Appearances including